NHL:The Coyotes unique ownership
The Coyotes owners hit the Twittersphere.
Attention Coyotes fans, although you haven’t seen the best hockey lately your attention should be focused on how unique your situation is. Where else in the world do the owners of the team take to twitter to hear the voices of the fans? Aside from Mark Cuban, (Dallas Mavericks Owner) who is arguably one of the most social owners, I haven’t seen anything like this.
I would call myself a bit of a social media expert, and this morning Co-Owner, Chairman, and Governor, George Gosbee took to twitter to address an unhappy fan base in a unique way. After a magical start to the season, the Coyotes have fallen off significantly in the last two months and all you need to do is search #Coyotes or #SmithsFault on Twitter and you can find a list of complaints. This morning, Gosbee addressed the fan base via Twitter asking for comments and feedback (see tweets below)
Now, the owners being invested in their team is nothing new to the fans, but, actually interacting with the fans via social media, doesn’t happen often. Gosbee, along with the entire ownership team are seen interacting with fans at tailgates, talking hockey, and are always very friendly and approachable at the games. The entire Ice Arizona group is very dedicated to the fan base and this is just another distinctive way this group of guys is going about making this a stronger and happier franchise.
My two cents; give the team some time, Rome wasn’t built over night. There are things that need fixing, all companies need fixing. But, this is month six of ownership…give it time, good things are coming.